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Lipsa Das
November 17, 2018

SEO Marketing Tips: Grow Your Business Organically

The ease of accessibility in the online world has given various businesses and marketers a platform to showcase their products and services in front of a broader audience. Websites are a great way to create a virtual offer and let millions of people see it at the same time. SEO Marketing tips help individuals and businesses alike in promoting themselves to new potential customers.

However, with so many businesses online offering the same services, it has become difficult to get noticed. SEO or search engine optimization is what helps these websites get noticed in the pool of similar businesses. Many business owners are still unaware of the full potential the simplest SEO marketings tips and techniques can have on a business. However, once a content writers or business begins understanding and employing them there is no going back.

Here are a few SEO marketing tips that can help a website flourish

Keep Updating

It is a known fact that SEO rules are continuously being updated to provide a better experience with more accurate content for searchers. Now, most content writers forget about their old posts or services. To keep being noticed online, it is important to keep an updated website. The more active a website is the more chances it has of being used. These simple seo marketing tips will help your business gain the upper hand.

Updating a website has a few steps that are very important and ensures that your SEO game is on point. The first aspect a content writer must focus on while making an update are the keywords. Keywords are considered the most important strategy in SEO marketing. Relevant keywords should be added to the article’s heading and in the text so that the search engine can determine the relevancy of the article with the user's typed problem.

While updating, it is not necessary to go back and change the whole content that would consume way too much time and energy. Here, you should focus on articles that have responded better than other articles. They already have good SEO rankings and you should make an effort to make them even better.

Offer Something Useful

Today, there are many content writers who are online to showcase their work. Whether it is drawing, photography, writing, a case study or a review, websites have given a home to every niche. But only showcasing something is not enough to bring in traffic. Most of the time, users are looking for solutions for business or personal improvement such as your are not for seo marketing tips.

People come back to a website when they find that it is useful for what they’re looking for or trying to learn. If you’re an artist, teach your art. Tell your users about the different tricks they can use to make their work better. If you’re a business, blog about why your product or service is useful. How can it help them in their daily life? Or how can it make living easier? If you noticed at RankToday our focus is helping business owners grow their reach, build a larger customer base and understand seo. So out articles reflect these ideals and we teach businesses seo marketing tips in a simple way.

It’s all about marketing your product. The more innovative you are, the more flourishing your website will be.

Social Media SEO Marketing Tips

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Talking about marketing and leaving social media out of it, is a big no. Social media, nowadays, is the most used platform online. No matter how small or big the platform is, it is not short of users. This is why content writers need to focus on these platforms to grow their online business.

Social media targets the right people to promote your products and services. All you need is a beautiful description relevant to your product and the rest is done by the advertisement. For instance, Instagram has millions of small businesses that target their clients through the platform itself.

Tell the world about your product, make them see its utility and how it can help them. Create a place for like-minded people that are there to support your product and give testimonials.

Marketing is all about telling and convincing. The more convincing your product or service looks, the more chances it has of getting noticed.

Show! Don’t Tell

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People do not just care about the boring words from the product’s creator. With computers doing everything for you, you can easily create interactive videos to show users the functionality of your product or service. This will not only let you gain their trust but also promote your product on different platforms.

The more your customers trust your product, the more likely they are to use it again. This will keep them coming back and increase website traffic. Search engine algorithms are set to give users accurate and relevant information. If you have a constant user base, the search engine is more likely to rank you higher in searches, this only adds to the chances of getting noticed.

Be Innovative

Most beginners lack the art of making their content look good. A simple blog post with no images, videos or infographics is likely to get noticed way less than blog posts with all of these included.

The internet is not short of websites that give complete guided information and are visually attractive as well. A plain text when compared to pictures (proving its higher relevance) can not amass the kind of audience that the latter easily would. Other than this, you must realize the importance of linking your web page with other web pages that are similar to the topic of your post. Linking web pages gives an impression of accuracy to the search engine and it is more likely to rank such a website higher.

Change your SEO Marketing Game

You cannot expect to get an actively working website just by posting blog content. Promotion is extremely necessary when starting something new, and with all the internet traffic, it is nearly impossible to get noticed without promotion.

With so much traffic, the Internet has also given content writers a platform to promote themselves. Small businesses have taken advantage of these platforms that are brewing with life to let people see their services. It has brought significant changes in their businesses and has led them to success. This is why SEO marketing is necessary for your business.

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Lipsa Das

I am a content specialist with an Oxford Comma OCD. My writeups follow the three C principle-Clear, Concise and Compelling, designed to make Google want to rank you and your visitors to revisit you. When I am not on my scribbling pad, I like to bingewatch TV shows, read novels and walk my dog.

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