Increase Your Impact with RankToday's SEO for Nonprofits

Empower your mission with Rank Today’s seo strategies for non-profit organization. We help you reach donors, volunteers, and supporters faster—so your impact can shine online.

RankToday | IUPUI

How Rank Today Transformed IUPUI’s Give to Women & Girls Day

Our Proven Process

We Drove Massive Growth for IUPUI’s Give to Women and Girls Day

With our seo experts and content marketing for nonprofits we helped the Lilly Family School of Philanthropy at IUPUI expand its online reach and impact.

Step 1.

Conducted an in-depth SEO audit to analyze search trends around Give to Women's and Girls day, strategic keywords, and mind-map to enhance visibility.

Step 2.

Designed and developed a webpage under the IUPUI umbrella, following and improving upon brand guidelines and in order to improve awareness, reach and donations.

Step 3.

Implemented on-page SEO, including optimized metadata, internal linking, and structured content using keyword and mind-map research to improve search rankings and organic online engagement.

Step 4.

Leveraged video, other types of content, and cross-community partnerships with other organizations to strengthen authority while seeing massive growth in organic traffic and donations through the site.

Results

Proven Results, Real Impact

See how our expert team and AI-powered strategies drive measurable success—boosting rankings, traffic, and conversions for businesses like yours.

Thousands raised through IUPUI
$10+ billion in donations raised overall

Top-ranking knowledge source on Google and for related Give to Women and Girls Day keywords.

Expanded digital footprint for long-term impact and donations.

digital marketing for nonprofits

Why Organic Matters for Non-Profit Organizations?

See how our expert team and AI-powered strategies drive measurable success—boosting rankings, traffic, and conversions for businesses like yours.

Attracts organic traffic

Cost-effective, sustainable growth without relying solely on ads.

Builds trust and authority

High-quality content and expert strategies that resonate with supporters.

Drives conversions

Turn visitors into donors, volunteers, and advocates for your cause.

#1 Digital Marketing for Nonprofits

Choosing the right partner for your website growth is critical. Here’s why Rank Today stands out:

Marketing automation for nonprofits: We understand that you need to save time so we work to automate all the mundane marketing work for you.

Content marketing for nonprofits: Our teams utilize content on your site and create additional content answering widely asked questions across the web to increase engagement and make you a knowledge leader.

Email marketing for nonprofits: Our team works to identify your donor ICP and reach out to them on your behalf so you can get the donations you need to make an impact.

Sustainable Growth: We build strategies that create lasting impact—helping your organization thrive online now and in the future.

We are the Marketing Firms for Nonprofits

Organic growth is a journey—one that’s driven by data and continuous improvement. At Rank Today, we believe in keeping you informed every step of the way:

Organic Traffic Growth/SEO: Watch your website’s reach expand with every optimized page.

Keyword Ranking: Track how your target keywords climb the SERPs.

Backlink Profile: Monitor quality backlinks that build your online authority.

Conversion Rates: See tangible results as visitors transform into donors and volunteers.

Feature Comparison

Why RankToday Outperforms Traditional SEO

Feature

Traditional SEO Agency

Tailored Approach

Custom strategies designed specifically for NGOs to reach the right audience.

Generic, one-size-fits-all tactics.

Keyword Research

In-depth, AI-powered research targeting low-competition, high-impact, long-tail keywords (e.g., “local charities”).

Basic keyword analysis with limited targeting.

On-Page Optimization

Natural keyword placement in titles, headers, and content; optimized meta descriptions, clean URLs, and robust internal linking.

Standard optimizations without tailored content structure.

Off-Page & Link Building

Strategic outreach for high-authority links, fixing broken links, and converting unlinked mentions into valuable backlinks.

Basic link-building with less focus on quality or strategy.

Technical SEO

Fast, mobile-friendly sites with well-structured content for superior indexing and user experience.

Often overlooks site speed, mobile responsiveness, and structure.

Local SEO

Optimizes Google Business Profile, maintains NAP consistency, and leverages local directories to boost community presence.

Minimal local focus or inconsistent local listings.

Online Reviews

Actively encourages and responds to reviews, showcasing success stories to build credibility.

Limited strategies for managing or leveraging reviews.

Multilingual SEO

Translates and optimizes content for multiple languages using hreflang tags for global reach.

Generally focused on a single language.

E-E-A-T Strategy

Builds trust with research-backed content, expert opinions, detailed author bios, and case studies.

Less emphasis on demonstrating authority and expertise.

Social Media Integration

Amplifies SEO efforts by integrating social media to drive engagement and sharing.

Social media typically managed separately from SEO.

Content Clusters

Develops structured pillar pages and topic clusters to establish authority and improve rankings.

Sporadic content without a cohesive clustering strategy.

Ready to Amplify Your Impact

Amplify your ngo’s impact with Rank Today’s SEO strategies. Reach more donors, engage volunteers, and drive your mission forward.

Recent work

Upgrade to the RankToday experience

We drive results at Ranktoday by delivering data-driven SEO strategies, innovative digital marketing campaigns, and measurable growth tailored to your business goals. Here are some examples across industries.

Speltham

London-based fashion brand , Speltham known for its casual, timeless and playful brand.

Freddy and Son

Freddy and Son is a Roofing, Siding and Solar company which services Virginia, Maryland and D.C.

IUPUI

Give to Women and Girls Day is an initiative that the Women's Philanthropy Institute (WPI) at Indiana University - Purdue University Indianapolis (IUPUI) to promote philanthropy for female causes.

Moving Forward

Moving Forward is a moving and Logistics company in Charlottesville virginia Serving the entire east coast

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