Free website audit

Free SEO Audit for Google and AI Search

Enter your URL to see how your site scores for Google, AI assistants and leads, with your top three fixes free.

  • No signup to see your score
  • Results in about 20 seconds
  • Top 3 fixes free, full plan by email

Checks how your site shows up inGoogleChatGPTGeminiClaudePerplexity

How it works

Get your score in three steps

  1. 1

    Enter your website

    Paste your homepage URL. We scan it and up to 10 internal pages, which takes about 10 to 20 seconds.

  2. 2

    See your score

    Get an overall grade from A to F, a score for each of the six categories and the top three fixes to start with.

  3. 3

    Unlock the full plan

    Add your name and email to see every fix, sorted into this week, 30 days and 90 days. We email you a copy too.

What gets scored

Six scores, one clear plan

Each category is scored out of 100 from checks on your homepage and up to 10 key pages.

  • SEO

    Titles, meta descriptions, headings, indexing, canonical tags, structured data and broken links across your key pages.

  • Speed

    Load time and Core Web Vitals from Google Lighthouse when available, otherwise an estimate from what we can measure.

  • AEO

    Whether answer engines can lift a clear answer from your pages, based on question headings, direct answers, FAQs and schema.

  • GEO

    A live test of GPTBot, ClaudeBot and PerplexityBot access, plus the signals that help AI assistants describe your business.

  • Authority

    How established your site looks from domain age, Tranco traffic rank, Wikidata entity, linked profiles, reviews and sitemap size.

  • Leads

    Whether visitors can act: click-to-call, easy contact options, forms, a call to action near the top, analytics and proof near buttons.

What is an SEO audit?

An SEO audit is a check of your website against what search engines and AI tools need to find, understand and trust it. A useful audit tells you what is broken, what is missing and what to fix first, so you are not guessing where to spend time.

This audit covers classic SEO and goes further, checking page speed, authority, AI visibility and whether your site turns visitors into calls and form fills. It runs more than 55 checks on your homepage and up to 10 internal pages, tests 20 links for errors and checks that missing pages return a proper 404 instead of a normal page.

What is the difference between an SEO, AEO and GEO audit?

An SEO audit checks how well your pages can rank in Google's regular results, an AEO audit checks whether answer engines can lift a clear answer from them, and a GEO audit checks whether AI assistants can read your site and describe your business correctly.

  • SEO (search engine optimization) covers titles, headings, indexing, internal links, speed and structured data. See our SEO services.
  • AEO (answer engine optimization) covers question-style headings, direct first-sentence answers, FAQ content and schema, which make it easier for featured snippets, AI Overviews and voice assistants to quote you. See our AEO services.
  • GEO (generative engine optimization) covers AI crawler access, entity signals such as Wikidata and linked profiles, and clear facts about who you are, so tools like ChatGPT, Gemini, Claude and Perplexity can cite you. See our GEO services, or create a file for AI tools with our free llms.txt generator.

The three overlap, since a fast, well-structured page with clear answers helps in all of them, which is why the audit scores them side by side.

How do you read your audit score?

Your overall score is out of 100 and maps to a letter grade from A to F, and each of the six categories is graded the same way.

GradeScoreWhat it means
A90-100Strong. Keep it maintained and watch for new issues.
B80-89Good, with a few gaps worth closing.
C65-79Working, but clear issues are holding the site back.
D50-64Serious gaps in several areas.
FBelow 50Major problems to fix before spending more on marketing.

The scoring is strict on purpose. Serious issues cap a category score, so one major problem cannot be hidden by a long list of small passes. If your grade here is lower than in another tool, it usually means more was checked, not that your site got worse.

What should you fix first?

Start with the three fixes shown with your score, because those are the issues the audit ranks highest for your site.

The full plan sorts every fix by when to do it:

  • This week: quick fixes, such as missing titles, broken links, blocked AI crawlers or a phone number that is not tappable.
  • Next 30 days: content and structure work, such as adding FAQs, schema markup and clearer page headings.
  • Next 90 days: slower gains, such as building authority, earning reviews and improving speed.

If you serve a local area, pair the audit with local SEO so you show up in map results. If speed or conversions are the weak spot, our website optimization work focuses on getting more visitors to call or fill in a form.

Frequently asked questions

Is this SEO audit really free?

Yes. You can run the audit and see your overall grade, six category scores and top three fixes without signing up. To unlock the full plan, enter your name and email, and we will show it on screen and send you a copy. There is no cost and no card required.

How long does an SEO audit take?

This audit takes about 10 to 20 seconds. In that time it scans your homepage and up to 10 internal pages, tests AI crawler access and checks 20 links. A full manual audit by a specialist takes longer, because a person also reviews your content, competitors and strategy.

Can this check if ChatGPT can see my site?

Yes, in part. The audit sends live requests as GPTBot, ClaudeBot and PerplexityBot to see whether your server and robots.txt let them in. It also checks signals that help AI assistants understand your business, such as structured data and entity profiles. No outside tool can confirm exactly what ChatGPT will say about you.

Why is my score lower than in other tools?

Our scoring is strict on purpose. We run more than 55 checks across SEO, speed, AEO, GEO, authority and leads, and we cap a category when a serious problem is found. Tools that score only on-page SEO or speed will often show a higher number, so a lower grade here usually reflects a wider check.

How is authority measured?

Authority is scored from public signals we can check: domain age, Tranco traffic rank, whether your business has a Wikidata entity, linked social and business profiles, review volume and sitemap size. It is not the same as Moz Domain Authority or Ahrefs Domain Rating, which are based on each company's own backlink data.

How often should I audit my website?

Audit your website at least once a quarter, and again after a redesign, migration, new plugin or large content change. Those are the moments when titles, redirects, tracking and crawler rules most often break. Running this free audit once a month is a simple way to catch problems before they cost you traffic.

Can RankToday fix these issues for me?

Yes. Our team is based in Washington, DC and works with businesses around the world on SEO, AEO, GEO, site speed and lead generation. Book a free call and we will walk through your audit, tell you what you can fix yourself and what we can take on. There is no obligation to hire us.

Want help fixing what the audit found?

Book a free call and we will go through your results with you, explain what matters most for your business and give you a plan you can use whether you hire us or not.

Reach Out

571-424-2822 hasan@ranktoday.com
818 18th St NW Ste 810 1324, Washington, DC 20006, United States
© 2026 RankToday
RankToday logo

Grow your business

Contact Form (Latest)